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Féroce Eyewear

FÉROCE, founded by Alexandra Baker, redefines femininity as bold, confident, and just a touch dangerous. The collection's sleek silhouettes reflect Alexandra’s American-French heritage, combining timeless elegance with modern edge. Inspired by a personal search for exquisitely crafted eyewear at an accessible price, Alexandra launched Féroce to fill this gap, bringing luxurious, thoughtfully designed eyewear within reach.


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brand image
Féroce Eyewear

FÉROCE, founded by Alexandra Baker, redefines femininity as bold, confident, and just a touch dangerous. The collection's sleek silhouettes reflect Alexandra’s American-French heritage, combining timeless elegance with modern edge. Inspired by a personal search for exquisitely crafted eyewear at an accessible price, Alexandra launched Féroce to fill this gap, bringing luxurious, thoughtfully designed eyewear within reach.

The Solution Shop
The Solution Shop
My latest picks

Hand-picked for the The Solution Shop community, these are some of my most-loved and bestselling products from Féroce Eyewear.

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